Spec piece
"Silver at 44, naturally wavy, and I use exactly one styling product."
UGC creator • Silver hair + pro-aging beauty • Sacramento area
Silver at 44. Skin that didn't get the memo.
Gray on purpose. Honest on camera. I make UGC for silver and gray hair care, pro-aging skincare and makeup, and the apps and tools smart 40-something women actually use. Former Director of Operations and Technology, so I read your label like a spec sheet. Single mom, ADHD, kids in school sports. Raw, smart, a little unhinged.
- Natural silver no filter, no dye
- A decade in PeopleSoft consulting
- Ops + Tech director, Cal State East Bay
Silver & gray hair care
Pro-aging skincare & SPF
Makeup for 40+
Scalp care
Productivity & AI tools
Midlife life admin
Portfolio
Pick a format. Watch it work.
Shot vertical (9:16) for TikTok, Reels, Shorts, and paid social. Natural light, no filters, no beauty mode. Spec samples are labeled and not sponsored. Tap a video for sound.
Spec concept
"Former tech director reads a sunscreen label like a requirements doc. Here's what I check."
Spec concept
"Silver hair, 6am call time, five minutes. Go."
Spec concept
"44, silver, and suspicious of every serum claim. Day one."
Spec concept
"Nobody told me going gray would make me more high-maintenance. Here's the routine."
Spec concept
"I'm 44, I have ADHD, two athletes and four calendars. This is the one that stuck."
No videos in this format yet. Ask me for a spec sample.
About
Gray on purpose. Honest on camera.
I'm Nicole. I'm 44, my hair is fully natural, brown with natural silver, and I went gray on purpose. No filter, no dye, no beauty mode. If your customer is a woman who stopped hiding her age and started reading labels, I'm her.
Before UGC, I spent about a decade as a PeopleSoft consultant, then ran operations and technology as a director at Cal State East Bay. So yes, I read your label like a spec sheet: the ingredient list, the claim, the fine print, the part everyone skips.
By day I'm a Realtor and real estate investor. I've been a single mom since 2017, my kids play school sports, and I have ADHD. If a routine survives a 6am tournament call time, it's real.
What you get is UGC that's raw, smart, and a little unhinged. What you won't get: me crediting my skin to a product I just started. I talk about texture, feel, routine, and what I actually noticed, and I deliver your approved claims word for word.
Your customer, in the first frame
Natural silver is visible before I say a word. Natural light, no filters, and the same light and angle for any before and after.
I read your label like a spec sheet
Enterprise systems background. I find the detail that matters, explain it in plain English, and stay inside your approved claims.
The smart 40-something
Productivity apps, AI tools, and life admin for women running a household, a career, and a sports calendar. I demo it like someone who has built the systems.
Packages
Simple pricing. Usage rights quoted separately.
Base prices include scripting, filming in natural light, editing, one revision round, and organic use on your brand's own channels for 3 months. Paid ads, whitelisting, and raw footage are add-ons. Claims stay on your approved script.
Starter
Starting at $150
1 video, up to 30 seconds
- 1 concept + 1 hook
- Routine, review, or GRWM format
- Captions, no filters
- 1 revision round
- 3 months organic use
Best for testing
Test pack
Starting at $400
3 videos or 1 video + 3 hooks
- Mix angles: routine, label review, first impressions
- Different hooks to A/B test
- Captions and edit
- 1 revision round each
- 3 months organic use
Monthly
Custom quote
4 to 8 videos per month
- Monthly content plan
- Real-use updates as weeks go by
- Hook variations included
- Priority scheduling
- Usage terms set per contract
Add-ons
- Extra hookStarting at $25
- Raw footageQuoted per project
- Paid ad usage rights (30 or 90 days)Quoted per project
- Whitelisting / Spark AdsQuoted per project
- Category exclusivityQuoted per project
- Rush (72 hours)Quoted per project
Starting prices. Your final quote depends on length, usage rights, and timeline. Before and after content only on a timeline I've actually used the product.
Process
From brief to files in about a week.
Brief
You send the product, goal, approved claims, and must-say points. I confirm usage rights and timeline in writing.
Script + hooks
I draft the script and 2 to 3 hooks for your approval before I film.
Film + edit
Shot vertical in natural light, no filters, edited with captions, delivered as MP4.
Deliver
Final files via shared link, plus one revision round. Raw clips if purchased.
Brands I'd love to work with
My wish list, not my client list.
I'm not affiliated with, sponsored by, or endorsed by any of these brands. They're on my list because they make products for women like me.
- Kitsch
- Silverist
- Better Not Younger
- Prose
- Jones Road Beauty
- Prime Prometics
- Laura Geller Beauty
- Vibriance
- Solawave
- RoC Skincare
Contact
Tell me what you're launching.
Gray hair care, pro-aging skincare, makeup for 40+, or a tool for busy midlife women: send the brief. I reply within 2 business days. Prefer email? Write to getmoneyniki@gmail.com.